Published August 12, 2025

🏡 RGV Real Estate Pulse: Mid-August 2025

Written by Kristine Riley

🏡 RGV Real Estate Pulse: Mid-August 2025

With the clarity, insight, and client-first focus you'd expect from Ben Kinney

1. 📉 McAllen Area — A Slight Cool Down, But Opportunity Is Real

Median home prices dropped to around $265K in June, marking an 8.4% year-over-year decrease, while homes are now taking around 62 days to sell (up from 48 days last year).
Homes remain somewhat competitive — moving in roughly 64 days on average, with 72% selling below asking price and 23% experiencing price drops.

💡 What this means for you:
Buyers — use this moment to negotiate with confidence.
Sellers — intelligent pricing and staging are your secret weapons in a more balanced market.

2. 📈 Rio Grande City — Stability with Strong Appreciation

In June, the median sale price hit $290K — a massive 65% gain year-over-year, with price per square foot jumping 26.7% to $147.
Listings here are less competitive — homes are taking about 67–68 days to go pending, and frequently sell slightly below list price.

💡 What this means for you:
Sellers — you’re in a strong position here, but even hot markets require the right pricing strategy.
Buyers — patience and careful selection can pay off.

3. 🏗 Broader Texas Scene — Building Momentum Into Late Summer

Across the state, active listings are up 6% in early August, fueled by a surge in new construction.
Suburban areas like Pflugerville and Katy are expanding quickly, while the RGV continues to attract first-time buyers and investors for its affordability and growth potential.

💬 Bottom Line — Strategic Moves Win Right Now

Audience	Strategy Insight
🛒 Buyers	The market’s pacing is easing — leverage this to negotiate better on pricing and concessions.
🏠 Sellers	Staging, accurate pricing, and strategic marketing are more important than ever.
💼 Investors	With long-term appreciation and rental demand still strong, the RGV remains a smart place to put capital to work.

📲 Call to Action

Whether you’re buying, selling, or investing, these shifting dynamics in the RGV don’t just affect the headlines — they impact your bottom line.

Want a neighborhood-by-neighborhood breakdown, school-district analysis, or custom strategy for your situation? Let’s map your next move with precision and purpose.

— With Ben Kinney–style clarity and commitment

📞 Deldi Ortegon
Broker Associate | Expansion Partner | The Deldi Ortegon Group
📱 956-225-5509
📧 deldi@deldiortegon.com
🌐 www.deldi.sellingsouthtexas.com